Showerdome

How Conversion Marketing Achieved Year On Year gains across both Google and Meta.

A Showerdome shower top stops steam and moisture leaving your shower, so you can enjoy mist-free mirrors, a dry bathroom and a warm, clear shower enclosure. Education, Brand Awareness and Sales were at the forefront of Showerdome’s objectives.

With a Showerdome® shower top, your bathroom remains dry, safe and clear while you stay warm and cosy inside your shower.

You’ll enjoy mist free mirrors, prevent mould and extend the life of your paint and bathroom features. And because your shower feels warmer, you can run it at a lower temperature and save on energy costs.

Stop Bathroom Condensation and Eliminate Mold Today!

Key Metrics

Showerdome have experienced significant year-on-year gains across both Google and Meta.

YOY Increase in Conversions

+21.97%

YOY Increase in Conversions

Increase in enquiries YOY

+15.82%

Increase in enquiries YOY

YOY Increase in Conversion Rate

+12.36%

YOY Increase in Conversion Rate

"Teaming up with Conversion Marketing has been a game-changer for increasing our online presence and engagement. The team feel more like Showerdome employees than an agency, and our meetings are extremely productive and valuable. We'd be lost in this space without their guidance, expertise & knowledge.“

Objectives.

Showerdome’s goal was to raise product and brand awareness with strategic targeting in order to increase to the number of pre-qualified enquiries and sales while at the same time carefully managing the cost per acquisition.

Solutions.

Leveraging Digital Strategies and incorporating machine learning across both Google and Meta Ads, we put together Campaigns to connect with prospective customers. Optimising the marketing strategy allowed us to scale their results and increase conversions.

Results and Benefits

01 Year On Year Increased in Conversions

Conversion numbers for Showerdome increased 21.97% year on year via their Google Ads Campaigns. Targeting refinements combined with an agile and responsive approach have delivered these improvements.

02 Year On Year Increase in Enquiries

The number of enquiries from their Meta Campaign increased by 15.82%. This was achieved via refined targeting and leveraging AI based strategies designed to connect Showerdome with pre-qualified prospects.

03 Year On Year Increase on Conversion Rate

Using strategic targeting methods has led to a significant improvement in pre-qualifying prospective customers, resulting in a higher conversion rate (a 12.36% increase) for Showerdome. This targeted approach has streamlined the customer acquisition process and boosted ROI.

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