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Farewell Shopping Campaigns, Hello Performance Max 1080 1080 Conversion Marketing

Farewell Shopping Campaigns, Hello Performance Max

Google continues to update and innovate its ad campaign formats to help businesses leverage its platforms and ad networks effectively. With the launch of Performance Max campaign types, Google has demonstrated its A.I. and machine-learning capabilities for ads have stepped up a gear, and with the end of Shopping campaigns later this year, means this…

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Instagram Layout Changes 1200 1200 Conversion Marketing

Instagram Layout Changes

Your Instagram Feed May Be Changing – Here’s What You Need To Know In their latest attempt to steal back market share from Tik Tok, Instagram has started testing a new full-screen, immersive feed. According to Instagram founder Adam Mosseri this is part of the platform’s plan to increasingly make video a larger part of…

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TikTok Logo featured on phone - TikTok for Business
The Do’s and Don’ts Of TikTok For Businesses 1200 1200 Amanda Bradley

The Do’s and Don’ts Of TikTok For Businesses

The Do’s and Don’ts Of TikTok For Businesses With the digital marketing ecosphere forever changing, business owners and marketers need to be ready to adapt and utilise new trends and social media platforms. So let us introduce you to the newest kid on the block -TikTok! It’s now the ‘latest and greatest’ fast-paced social media…

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Conversion Marketing Google Premier Partner Status 2022 598 570 Conversion Marketing

Conversion Marketing Google Premier Partner Status 2022

The team at Conversion Marketing are excited to announce that we have achieved the 2022 Google Premier Partner status as part of the new Google Partners Programme. This is a great achievement for our Takapuna-based digital agency, as Premier Partner status is only awarded to the top performing 3% of agencies in each country. In…

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Joining Forces with WWF NZ for the Whale Tales Art Trail Auckland 2022 800 800 Conversion Marketing

Joining Forces with WWF NZ for the Whale Tales Art Trail Auckland 2022

Conversion Marketing is proud to be a Digital Marketing partner for Auckland’s largest public art installation – The Whale Tales Art Trail. Whale Tales is an immersive arts trail in Auckland going from the 24th of January to the 18th of April 2022. It’s presented by WWF-New Zealand, in partnership with Wild in Art and…

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How the America's Cup is Like Digital Marketing
Four Reasons The America’s Cup Is Like Digital Marketing – and One Way That It Isn’t 1200 1200 Conversion Marketing

Four Reasons The America’s Cup Is Like Digital Marketing – and One Way That It Isn’t

How the America’s Cup is Like Digital Marketing – and One Way That It Isn’t We have an office with a fantastic view over the Hauraki Gulf, and we love it. Over the last few months we’ve been able to check out the new generation of America’s Cup boats as they’ve been testing, training, racing…

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Facebook, Apple’s iOS Update, and Your Ads 1080 1080 Conversion Marketing

Facebook, Apple’s iOS Update, and Your Ads

If you’re an active advertiser on Facebook you may have heard about Apple’s next iOS 14 update, its impacts on Facebook ads, and Facebook’s response to it. We’ve been following the saga closely and would like to update you on what this will mean for advertisers and the steps you need to take to prepare…

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Making The Most Out Of The 2020 Holiday Shopping Season 1080 1080 Conversion Marketing

Making The Most Out Of The 2020 Holiday Shopping Season

It’s Q4, which means that just over the horizon is the end of the year shopping season and mega-sales days. With all of the uncertainty that 2020 has brought, we want our clients to be as ready as possible to make the most of the end of the year shopping season. Due to the Covid-enforced…

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How To Market Your Business In Uncertain Times 1080 1080 Conversion Marketing

How To Market Your Business In Uncertain Times

In New Zealand, a nationwide lockdown has begun due to the unprecedented impacts of Covid-19 – something our small country, nor many others for that matter, have ever seen before. Some are calling the Coronavirus the biggest threat to our ‘normal’ way of life since World War II, others are saying this is ‘mother nature’…

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Coronavirus IT Security Tips 1080 1080 Conversion Marketing

Coronavirus IT Security Tips

Given the dynamic nature of the impact of Coronavirus (COVID-19), internet security should be a top priority for businesses and individuals at this time. As the virus evolves and new laws and travel bans come into effect all over the world, more and more people are starting to work from home which has unfortunately given…

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Coronavirus, Its Impact, And Your Digital Marketing Strategy 1080 1080 Conversion Marketing

Coronavirus, Its Impact, And Your Digital Marketing Strategy

If you have concerns around the Coronavirus (Covid-19) and its impact on your business (large or small) and the economy in general, you’re not alone. Regardless of channel or device, Covid-19 is at the forefront of all news media – and even then it’s still difficult to keep up with developments or predict the overall…

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Your Digital Toolbox for 2020 and Beyond 1080 1080 Conversion Marketing

Your Digital Toolbox for 2020 and Beyond

Conversion Marketing’s tagline is “we don’t go online, we live online” and as a team, we do tend to reflect this. In light of this, we thought we’d share our thoughts and tips on the most useful apps and digital tools we love. Think of it as a free digital toolbox, just for you. Jamie…

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